The UCAS.com video wall

The UCAS.com video wall

Charities, for obvious reasons, are chasing the pound from donors who have the means to do so. Yet that seems to neglect the next generation of donors with whom they could build better, lasting relationships – if only they’d engage that audience early on. Here is a great opportunity to start this journey, from getting this audience involved as volunteers, campaigners and fundraisers.

All you need is a more creative approach – and a launchpad, such as the amazing UCAS.com video wall. The numbers they can reach are impressive: ucas.com averages 14 million impressions per month – 500,000 applicants and 2 million students.