What time should you send marketing emails? (infographic)

What time should you send marketing emails? That’s a constant question to which this infographic here might help give you an answer.

All charities great and small make use of emails as a cornerstone of their marketing activities, whether drumming up support for a new campaign or simply thanking valued donors for their contributions. But, similar to great comedy, timing is key.

Much like social media or shift workers, different people are active at different times and it’s vital to have an idea about the internet access habits of your key demographics to ensure the maximum chance of your latest communiques.

This infographic from HubSpot offers some invaluable insight into the the best day and time to aim for inboxes.

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cguthier

I do design and copy for people and great causes. I am a communications expert specialising in branding, design for print and digital media. I am committed to innovative design that is socially responsible and which empowers businesses and organisations. I have developed particular experience in education, charity / not-for-profit, social economy sectors as well as start-ups. Specialties include developing creative platforms from brand strategy models, brand identity, campaign concepts, interactive brand guidelines as well as setting up brand asset systems. I enjoy working in a team, collaborating with brand strategists, to create or evolve brands and corporate communications.