All is possible when people come together

Great minds thinking alike after all.

All is possible is an idea about making a difference in this world. So it is nice to see that same mindset being applied to this wonderful new video in the run-up to the Climate talks in Paris at the COP21. Anything is possible when people come together. So, if you are planning a project that you want your donors and supporters to engage with, why not give us a call and see how we can work together.

A bit more about the film:

Using famous faces

Created by agency Don’t Panic, 100% Possible features famous figures who triumphed over adversity – including Martin Luther King, Jr. and Mohandas Gandhi, alongside modern heroes such as Steve Jobs, Elon Musk and J.K. Rowling.

The film imagines these icons had never taken on the great challenges that have shaped today’s world.

Using a 2.5D parallax technique on manipulated photographs, 100% Possible opens with a middle-aged Steve Jobs working as a sales executive, sitting alone in an office cubicle  – no iPhone in sight and a Microsoft sticker on his bulky PC.

The film then depicts other iconic leaders in alternate realities, having never attempted the impossible-seeming feats that made them famous and transformed our world.

The video encourages the same determination and bold thinking when it comes to tackling climate change.

Challenging perceptions

100% Possible advocates for a transformational shift away from fossil fuels to 100% clean, safe, renewable energy – and aims to explode the myth that it would be “impossible” for the world to be powered this way.

The timing of 100% Possible’s release highlights that next week’s COP21 summit offers a unique opportunity to accelerate momentum towards a 100% clean energy future.

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I do design and copy for people and great causes.